Detailed Analysis of the Key Differences Between B2B and B2C Marketing


Appointment setting is mainly classified in two categories- B2B and B2C. B2B refers to Business to business appointment setting in which telephonic conversation is held between two businesses to initiate a transaction. On the other hand, B2C stands for Business to consumers in which a direct interaction is held between…

      May 31, 2019

How to Earn Prospects Interest Through Cold Calling


It is easy to sell products to the people who had already shown their interests in your products but it becomes a challenge for the appointment setters to deal with unknown prospects. Representatives initiate an endless number of calls a day, praying to get an opportunity to talk to prospects…

      April 24, 2019

Lead Generation Techniques for Auto Insurance


For success in any business, it is essential to focus on our core area. If we are in the business of auto insurance, we need to focus on providing quality service to our clients. However, the billion dollar question is should we have an in-house lead generation department or should…

      March 7, 2019

Five Practical Appointment Setting Points that Works


Appointment setting is a dreaded sales practice in which an appointment setter smartly plays with words to turn cold leads into warm prospects. Breaking into new accounts and arranging meetings are probably the biggest challenges that sellers face. In order to gain success in this field, you need to build…

      February 25, 2019

5 Effective Appointment Setting Tips to Succeed at Cold Calling


A convincing speaker is an artist who very well knows how to hypnotize listeners with words. The same theory applies to a seller who successfully convinces people to buy his products. In this article I will be discussing about the concept of appointment selling which, if utilized in a proper…

      February 7, 2019

Better Appointment Setting With B2B Telemarketing


For determining the success rate of a telemarketing company, appointment setting is a crucial aspect. While most people perceive it to be merely an act in association with telemarketing, there is an immense scope of betterment. On that note, let us take a look at some tips to better appointment…

      January 28, 2019

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